Showing posts with label Star Comics. Show all posts
Showing posts with label Star Comics. Show all posts

Friday, February 26, 2021

STAR COMICS Ad-Ventures "Black Advertising Characters"

This was a weird ongoing strip showing characters used for advertising various products (food/soap/cigars/etc)...

...as performers and the audience in a circus!
In this never-reprinted short from Ultem-Centaur's Star Comics V1N03 (1937), we see Aunt Jemima...
Due to the rise of the Civil Rights movement and protests and boycotts involving such stereotypical characters, the product line was discontinued 
I'm not sure about the Black chef.
The only ones I'm familiar with are Uncle Ben (who promoted Converted Rice's rice-based products) and Rastus (who was used in Cream of Wheat ads and packaging)!
Interestingly, Aunt Jemima was sexy enough to warrant a Tijuana Bible strip about her...
...but I don't know if any other Black advertising characters had their own appearances in the infamous format!
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